Discover the Bulgarian Rose Valley with guided tours from Karlovo, exploring fragrant fields and rich traditions.
The Rose Valley, nestled in the heart of Bulgaria, is world-renowned for its unparalleled production of Rosa Damascena, the 'queen of flowers'. Tours exploring this enchanting region from Karlovo offer a unique opportunity to delve into a centuries-old tradition that has shaped Bulgarian culture and economy. Beyond the captivating scent of rose blossoms, these excursions reveal a landscape dotted with charming villages, historic monasteries, and breathtaking natural beauty. Visitors can immerse themselves in the entire rose-picking and distillation process, gaining a profound appreciation for the craftsmanship involved in creating exquisite rose oil and rose water. Karlovo, a town steeped in history and the birthplace of national hero Vasil Levski, serves as an ideal gateway to the Rose Valley's wonders. Excursions originating here are designed to showcase not only the aromatic fields but also the cultural heritage that surrounds this vital industry. Travelers can expect to witness the vibrant spectacle of the rose harvest, participate in traditional activities, and learn about the historical significance of rose cultivation in Bulgaria. These guided experiences provide an intimate look at a delicate yet essential part of Bulgarian identity, making them a must-do for anyone visiting the region.
Discover our top picks for rose valley excursions in Karlovo

Art knitting is a traditional Bulgarian craft, including knitting of one and five hooks, lace point, frevole and brussels lace. The master will tell you the story of this art and will show the basic knitting techniques and as a result you will make a souvenir! Color embroidery-in its early period, the art of embroidery developed on the rich heritage of Slavic embroidery. Artistic woodcarving-processing, cutting and shaping wood with an applied and decorative purpose by using various tools. Plastene-in the past, there was an old Bulgarian craft, which produced fabrics of woven textiles. Probably this is the oldest technique for making textiles. Weaving-besides the dexterity and the creative instinct of the Bulgarian people, in its weaving art are intertwined borrowings from other ethnicities and nations, imported from historical contacts,invasions,trade exchanges. Immerse yourself in the charm of the past and return hundreds of years back in time!

Truly authentic, local and bespoke. The activity happens in the Rose Valley and it's spectacular, totally worth experiencing it!

During one of the most authentic, ancient and most respected customs and crafts in Bulgaria - picking roses makes one of the unique products of rose - oil and jam! Interesting not only for its taste but also for its preparation - it is made of young rose flowers, picked early in the morning, of a special sort - the oil-bearing Kazanlak Rose, which is grown only in the latitudes of the Rose Valley in Bulgaria.

Bulgaria has been known for centuries with its rose oil, which is the best in the world. In recent years, another miracle has happened - she overtook France - the world leader in lavender production. From 2012 Bulgaria is officially number 1 in the world for the production of lavender oil. Bulgaria and France together produce about one-third of the world's lavender oil. Bulgarian lavender oil is used in French perfumery. You have a unique opportunity to see it all with your own eyes!
Experience the breathtaking spectacle of blooming rose fields during the peak season from late May to mid-June.
Witness and learn about the time-honored traditions of rose harvesting and oil production firsthand.
Immerse your senses in the intoxicating fragrance of Damask roses, a signature scent of Bulgaria.
Gain a deeper understanding of Bulgarian culture, history, and the economic importance of rose oil.
Capture stunning images of vibrant rose fields, traditional villages, and the distillation process.
Opportunity to purchase high-quality rose oil, rose water, and other rose-infused products directly from producers.
These comprehensive excursions focus on the heart of the rose industry. Visitors participate in the early morning rose picking, followed by a visit to a traditional distillery to understand the complex process of extracting precious rose oil. Learn about the history and significance of this craft.
Beyond the roses, these tours delve into the rich cultural tapestry of the region. They often combine a visit to rose fields and distilleries with explorations of historical sites in Karlovo and surrounding villages, offering a holistic view of Bulgarian heritage.
For food enthusiasts, these tours often integrate rose-themed culinary experiences. Participants might learn to prepare traditional Bulgarian dishes using rose essence or enjoy tasting sessions featuring rose-infused foods and drinks, alongside visits to rose-related attractions.
Tours typically range from 4 to 8 hours, allowing ample time for travel to the fields, participation in activities, and exploration of the local area.
The Rose Valley experiences warm summers. For rose picking, expect early mornings to be cool, warming up considerably by midday. Light clothing, hats, and sunscreen are recommended, especially during the May-June season.
Group sizes can vary from small, intimate tours with just a few participants to larger organized groups, depending on the operator and tour type.
Inclusions typically cover transportation from Karlovo, guided commentary, entrance fees to distilleries or museums, and sometimes refreshments or lunch. Always check the specific tour details for what is covered.
Most tours depart from a central meeting point in Karlovo, often near the town center or a prominent landmark. Confirmation of the exact meeting location will be provided upon booking.
Prices generally start around $30 USD per person and can go up to $100+ USD for longer or more specialized tours, depending on the duration, inclusions, and operator.
Plan your visit during the rose blooming season, typically late May to mid-June, for the most vibrant experience.
Rose picking usually begins very early in the morning, often before sunrise, so be prepared for an early start.
Wear comfortable shoes suitable for walking in fields and potentially uneven terrain.
Bring a light jacket or sweater for cooler mornings, even during warmer months.
Consider booking in advance, especially if you're traveling during the peak season or want a specific type of tour.
Carry cash for purchasing local products, as not all small vendors may accept cards.
Be sure to ask your guide about the history and uses of rose oil and rose water – their knowledge is invaluable.
Don't forget your camera; the rose fields at sunrise are incredibly picturesque.
A: The absolute best time is during the rose blooming season, which usually runs from late May to mid-June. This is when the fields are full of fragrant blossoms and tours are actively involved in the harvest.
A: Many tours offer the opportunity to participate in the rose picking process, especially during the harvest season. It's a highlight for many visitors and a chance to understand the effort involved.
A: Rose oil (rose otto) is a highly prized ingredient in perfumery and cosmetics due to its rich, complex aroma. It also has traditional uses in aromatherapy and even culinary applications, though in very small quantities.
A: Absolutely. Tours often include stops at distilleries or local shops where you can purchase high-quality, authentic rose oil, rose water, and other rose-infused products.
A: Yes, while rose picking is seasonal, tours focused on the history of rose cultivation, distillery visits, and cultural exploration of Karlovo and the surrounding area are available year-round.
A: Comfortable walking shoes are essential. Light, breathable clothing is recommended for warmer weather, along with a hat and sunscreen. For early morning picking, a light jacket or sweater can be useful.
A: Karlovo is situated right at the edge of the Rose Valley. Most excursions will involve short drives to nearby villages and fields, typically within a 15-30 minute radius.
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Experience authentic Bulgarian culture in the heart of the Rose Valley.
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Bulgaria experiences a continental climate with distinct seasons. Summers are generally warm to hot, especially inland, while winters are cold with snowfall, particularly in the mountainous regions. The Black Sea coast offers a more moderate maritime climate.
May, June, September, and early October are ideal for visiting. These months offer pleasant temperatures for sightseeing and outdoor activities, with less extreme heat than mid-summer and fewer crowds.
July and August represent the peak tourist season. Expect warmer weather, particularly on the coast, and higher prices for accommodation and flights, as this is when most international tourists visit.
November through March is the off-season, characterized by cold weather and snow, making it suitable for winter sports enthusiasts. Many coastal resorts and attractions may be closed during this period.
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Getting around Karlovo is quite straightforward. The town center is compact and easily explored on foot, allowing you to soak in the atmosphere and discover hidden corners. For longer distances or day trips to surrounding areas like the Rose Valley or nearby natural attractions, local buses are available, though schedules can be infrequent. Taxis are also an option for convenience, and can often be found near the main square or arranged through your accommodation. Renting a car offers the most flexibility for exploring the wider region at your own pace.
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Find the perfect accommodation for your Karlovo adventure. From luxury resorts to cozy hotels, we've got you covered.
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