Marche Guide

Marche Wine Tasting Tours: Discover Verdicchio & Rosso Conero

Explore Italy's lesser-known wine region with curated tasting tours showcasing indigenous varietals and stunning vineyard landscapes.

18+ tours
From $$35
3-4 hours

Nestled between the Apennine Mountains and the Adriatic Sea, Italy's Marche region offers a captivating wine experience often overlooked by its more famous neighbours. This is a land where tradition meets innovation, producing distinctive wines that reflect the unique terroir. Marche wine tasting tours provide an intimate glimpse into this vibrant enological landscape, allowing visitors to discover acclaimed whites like Verdicchio dei Castelli di Jesi and crisp Pecorino, alongside robust reds such as Rosso Conero and Rosso Piceno. Unlike crowded wine routes, Marche invites a more personal exploration, where vineyards often stretch across rolling hillsides, offering breathtaking vistas that complement the tasting journey. These tours are designed for those eager to delve beyond the usual Italian wine trails and uncover wines with a genuine sense of place.

Featured Marche Wine Tasting Experiences Tours

Discover our top picks for marche wine tasting experiences in Marche

Gradara Walking Wine Tasting Tour
From $36.17
Free CancellationNew

Don’t miss this unforgettable journey to Gradara—where history, poetry, and medieval charm come alive! Guided by “Dante” himself, explore legendary love stories, ancient walls, and authentic flavors. Comfortable bus transfers and exclusive tastings make this experience truly unique. Perfect for families, with free entry for kids under 15. Book now to step into the heart of Italian culture and history!

7h
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Discover Italian Wines at Tenuta La Viola with 6 Wine Tastings
From $49.81
Free Cancellation

Experience the essence of Italian winemaking with a tasting at Tenuta La Viola. Nestled in the picturesque hills of Emilia-Romagna, this family-owned estate offers an unforgettable journey through the region’s finest wines. Each tasting is thoughtfully paired with local delicacies, allowing you to savor the authentic flavors of the land. Whether you’re a wine enthusiast or simply looking for a unique culinary experience, a visit to Tenuta La Viola is the perfect way to immerse yourself in the tradition, passion, and beauty of Italian wine culture. Don’t miss the chance to enjoy this extraordinary tasting experience!

1h 30m
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Wine Tasting and Winery Tour in the Hills of Marche Italy
From $77.09
Free CancellationNew

An unforgettable experience for true wine lovers. This guided tasting offers a deep dive into the essence of a historic winery, where tradition and sustainability meet. Discover the story of the land and the passion behind each bottle. Taste three signature wines—Passerina DOCG, Offida Pecorino DOCG, and Rosso Piceno Superiore DOC—perfectly paired with local specialties such as fritti ascolani, traditional cured meats, cheeses, and homemade bread. A journey through the authentic flavors and heritage of the Marche region.

2h
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2 hours Offida Guided Walking Tour with Wine Tasting
From $72.34
Free Cancellation

Offida is the epitome of "living well" in the Piceno region, and we would like to take you on a walk to experience this atmosphere. Join this village tour to discover the history, food and wine and crafts tradition of this picturesque and expertly preserved village in Ascoli's hinterland. You'll have a chance to see the imposing medieval Abbey of Santa Maria della Rocca and perhaps meet some ladies intent on lace-making, producing elaborate lace decorations. And to finish in good company, we have reserved a table at a town wine shop that produces wines locally so you can also taste Offida at its best.

2h
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Guided E-Bike tour with food and wine tasting.
From $100.81
Free Cancellation

Discover the natural oasi around Conero Mounatin and its wine streets; this experience will offer you ancient history, natural beauty and wine traditions. From Marcelli we'll go up to the top of the mountain acrossing Numana and Sirolo. You can see amazing landscapes riding in the wood. You can admire the coast reaching Portonovo. Everything will be more interesting when we'll stop at the winery for a food and wine tasting.

4.8(5)
3h
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EBike tour with organic wine tasting
From $142.32
Free Cancellation👤Private Tour

Art, countryside and food. The Renaissance city of Urbino, the uncontaminated nature of Montefeltro, its green hills and the organic and zero km products that you can enjoy. It will be a walk on ebike, feasible even for non-professional sportsmen, which will allow you to explore the city of Urbino, a UNESCO World Heritage site and enjoy the breathtaking views of the Marche. Along the way we will stop for a wine tasting in one of the most famous wineries of Bianchello del Metauro and in a Dairy to taste cheeses and ricottas.

5.0(8)
5h
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Why Choose Marche Wine Tasting Experiences in Marche?

Authentic Terroir

Experience wines deeply connected to the unique soil and climate of Marche, from coastal breezes to mountain air.

Uncrowded Destinations

Enjoy a more intimate wine tasting experience away from mass tourism, interacting directly with local producers.

Diverse Varietals

Discover unique indigenous grapes like Verdicchio, Pecorino, and Montepulciano, producing exceptional wines.

Stunning Landscapes

Vineyards are set against picturesque backdrops of rolling hills, historic towns, and the Adriatic coast.

Culinary Pairings

Many tours include pairings with local Marche cuisine, enhancing the overall gastronomic discovery.

Value for Money

Marche wines often offer exceptional quality at more accessible price points compared to other renowned Italian regions.

Types of Marche Wine Tasting Experiences in Marche

Vineyard & Winery Tours with Tasting

These tours typically involve a guided visit to a winery, explaining the winemaking process from grape to bottle. You'll then proceed to a structured tasting of several wines, often accompanied by local snacks.

Winery visitWinemaking explanationGuided wine tastingLocal snacksMeet the vintner

Full-Day Wine Region Exploration

For a deeper dive, these comprehensive tours cover multiple wineries across a specific sub-region, like the Verdicchio hills or the Conero Riviera. Often includes lunch at a trattoria and scenic drives.

Multiple winery visitsScenic drivesIn-depth regional focusLunch includedTransportation provided

Wine & Food Pairing Experiences

Focusing on the synergy between wine and local gastronomy, these tours select wines specifically to complement regional specialties. Expect tastings of cured meats, cheeses, and traditional dishes.

Curated food pairingsRegional dishesExpert tasting notesFocus on culinary harmonySmall group settings

Active Wine Discovery (Cycling/Walking)

Ideal for active travelers, these tours combine gentle cycling or walking through vineyards with visits to smaller, family-run estates. Enjoy the scenery and earn your wine tasting!

Light cycling/walkingVineyard trailsSmaller family wineriesScenic explorationEco-friendly option

What to Expect on Marche Wine Tasting Experiences Tours

Duration

Most Marche wine tasting tours range from 3 to 4 hours, while full-day explorations can last 6 to 8 hours.

Weather

Marche enjoys a Mediterranean climate. Summers are warm and dry, ideal for vineyard visits. Spring and autumn offer pleasant temperatures, perfect for wine tours with fewer crowds.

Group Size

Tours often range from intimate private experiences for couples to small groups of 8-15 people, ensuring personalized attention.

What's Included

Typically includes wine tastings, guided tours of wineries, and sometimes light snacks. Full-day tours may include lunch. Check individual tour details for specifics.

Meeting Point

Meeting points are usually at the winery itself, a designated local landmark, or a central point in a nearby town. Pickup from your accommodation might be available for certain tours.

Costs

Prices for standard tasting tours start around $35 USD per person, with full-day or specialized experiences ranging from $70 to $150 USD.

Expert Tips for the Best Experience

1

Book in advance, especially during peak season (summer and early autumn), to secure your preferred dates and times.

2

Consider visiting during the harvest season (late August to October) for a truly vibrant vineyard atmosphere.

3

Don't hesitate to ask questions! Local winemakers are passionate and happy to share their knowledge.

4

If you're planning to drive, ensure you have a designated driver or arrange for transportation.

5

Wear comfortable shoes, as many wineries involve walking through vineyards or across uneven surfaces.

6

Look for tours that focus on specific appellations like Verdicchio dei Castelli di Jesi or Rosso Conero for a targeted experience.

7

Try to learn a few basic Italian phrases – a little effort goes a long way in fostering connections.

8

Check the specific cancellation policies of tours before booking, especially if your travel plans are flexible.

Frequently Asked Questions

Q:What is Marche most famous for in terms of wine?

A: Marche is renowned for its crisp, age-worthy white wine, Verdicchio dei Castelli di Jesi, often recognized for its distinctive amphora-shaped bottle. The region also produces excellent reds, notably Rosso Conero and Rosso Piceno, made from Montepulciano and Sangiovese grapes.

Q:Is it easy to get around the Marche wine regions independently?

A: While possible, the wine regions can be spread out and involve winding country roads. Many visitors find that organized tours or hiring a driver makes the experience much more relaxed and allows everyone to enjoy the tastings.

Q:Are there wine tasting tours available in English?

A: Yes, most established wineries and tour operators catering to international visitors offer tours and tastings in English. It’s always a good idea to confirm the language of the tour when booking.

Q:What is the best time of year to visit Marche for wine tasting?

A: Spring (April-May) and autumn (September-October) offer pleasant weather for exploring vineyards and typically fewer crowds than the summer months. Autumn, in particular, is magical with the changing foliage and harvest activities.

Q:Can I buy wine directly from the wineries after a tasting?

A: Absolutely! Wineries are happy for you to purchase bottles directly. Many offer shipping options if you're concerned about luggage space or regulations.

Q:What should I wear on a wine tasting tour?

A: Comfort is key. Smart casual attire is appropriate. Wear comfortable shoes as you might be walking on uneven terrain in vineyards. Dressing in layers is also a good idea, as winery temperatures can vary.

Q:Are there tours that combine wine tasting with other Marche attractions?

A: Some full-day tours might incorporate visits to nearby medieval towns, coastal areas, or historical sites alongside wine tastings, offering a broader glimpse into the region's culture and beauty.

Q:How much wine is typically poured during a tasting?

A: Tastings usually involve small pours, around 50-75ml per wine, allowing you to sample several varieties without overindulging. Most tours will include 3 to 5 different wines.

Don't Miss the Perfect Marche Experience

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Why Visit Marche?

Discover unspoiled Italian beauty and delicious regional cuisine away from the tourist crowds in the Marche region.

Experience authentic Italian life in charming medieval towns like Urbino and Ascoli Piceno, nestled between mountains and sea.

Enjoy affordable luxury with stunning Adriatic coastlines and rolling hills offering incredible value for travelers.

Explore a rich tapestry of Renaissance art, Roman ruins, and vibrant local festivals throughout the Marche.

Indulge in unique local flavors, from truffles and Verdicchio wine to fresh seafood along the Adriatic coast.

Marche offers Italy's heart and soul, a truly genuine escape for those seeking authentic experiences.

Best Time to Visit

Weather

Italy enjoys a Mediterranean climate, characterized by hot, dry summers and mild, wet winters. Coastal areas typically have more moderate temperatures, while inland regions, especially at higher altitudes, can experience greater temperature extremes.

Best Months

The shoulder seasons of spring (April to June) and autumn (September to October) are ideal, offering pleasant temperatures, fewer crowds, and beautiful natural scenery.

Peak Season

Summer (July and August) is the peak tourist season, with hot weather perfect for beach holidays and outdoor activities, but also the busiest and most expensive time to visit.

Off Season

Winter (November to March) is the off-season, characterized by cooler temperatures and rain, making it less ideal for sightseeing but offering a more authentic experience and lower prices, especially for skiing in the Alps.

Plan Your Marche Trip

Transportation Tips

Getting around Marche is best achieved by car, allowing you to explore the diverse landscapes from the Adriatic coast to the Apennine mountains at your own pace. Renting a car at major airports like Ancona or Bologna offers flexibility for visiting smaller hilltop towns and vineyards. While regional trains connect larger cities like Ancona, Pesaro, and Ascoli Piceno, they don't reach many of the charming villages. Local buses operate within towns and between some nearby areas, but schedules can be infrequent. For efficient exploration of the Marche region, a car remains the most practical choice.

Car Rental Deals in Marche

Rent a car for maximum flexibility and explore at your own pace on Expedia USA.

Where to Stay

Find the perfect accommodation for your Marche adventure. From luxury resorts to cozy hotels, we've got you covered.

Best Hotel Deals in Marche

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