About This Tour
Parma the City of Perfume is an exclusive opportunity to immerse yourself in the history of the city and discover, through an olfactory journey, the tradition of perfume and the protagonists of its supply chain in Parma from 1816 till today. The greenhouses of the Ducal Park introduce us to the discovery of the famous Violetta di Parma. Numerous traces of Maria Luigia of Austria’s predilection for the violet can be found inside the Glauco Lombardi Museum. The visit to Violetta di Parma 1930 shop allows us to retrace the life of Ludovico Borsari and the birth of the perfume that later became a symbol of the city and the Duchess. We will visit an Acqua di Parma store to get to know the brand from its origins to new variations and discover the history of the companies of the Parma perfume supply chain, which arose many years ago in small laboratories, to grow to the point to have become some of the major references worldwide for perfumery packaging, bottles, caps and labels.
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Private Half Day Tour to Parma the City of Perfume
This 3-hour private tour, led by ARTEMILIA Guided Tours, takes you through Parma, a city known for its culinary heritage and balsamic vinegar. You’ll explore historic sites and local markets at your own pace. It's ideal for couples or small groups interested in a focused cultural immersion.
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Additional Information
Meeting Point
Entrance to the Ducal Park, located at the intersection of Ponte Verdi - Via dei Farnese - Strada delle Fonderie
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
Tour Operator
ARTEMILIA Guided Tours
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Viator Certified
Trusted local operator
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Frequently Asked Questions
Common questions about Private Half Day Tour to Parma the City of Perfume
Who operates this experience?
This experience is operated by ARTEMILIA Guided Tours, a local sightseeing provider.
What's included?
This tour includes Professional local guide, Entrance to an Acqua di Parma store, and Entrance to one of the historic perfumeries in the city center. Additional amenities and services are included. All inclusions are provided by the tour operator.
How long is this tour?
The experience lasts approximately 3 hours, giving you time to fully enjoy your chosen activity.
Can I cancel this tour?
Yes, you can cancel up to 24 hours before the scheduled departure time for a full refund.
What should I bring?
We recommend bringing comfortable walking shoes, a camera, and weather-appropriate clothing. All necessary equipment is provided.
Will I receive instant confirmation?
Yes, you'll receive instant confirmation when you book.
What to expect on this tour?
This sightseeing experience lasts approximately 3 hours and includes all necessary equipment and guidance. You'll have access to Professional local guide and more.
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Book Private Half Day Tour to Parma the City of Perfume
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