About This Tour
At the foot of Matsuyama Castle, an experiential activity unfolds in the castle town where history and culture thrive, inviting participants to savor Japanese food culture and daily life with all five senses. Participants can explore Matsuyama's literature and faith by viewing the Shinonome Shrine and Masaoka Shiki's haiku monument, then shop for Japanese ingredients and seasonings at local shopping streets. A certified nutritionist instructor will carefully explain essential items for the Japanese table, such as soy sauce, miso, and dashi. Visiting around 10 shops handling fish, vegetables, Japanese sweets, Western sweets, and bento boxes, participants will gain deep insights into Ehime's food culture through shopping.
Final price may vary. Check availability for exact pricing.
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Final price may vary. Check availability for exact pricing.
TopTours Insights
Shopping and Food Culture Experience in Matsuyama's Castle Town
This 1.5-hour walking tour explores Matsuyama's castle town, focusing on local shopping streets and food culture. You'll learn about the area's culinary traditions while browsing shops. It's a good option for those interested in a focused cultural immersion within a limited timeframe.
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What's Included
What's Not Included
Additional Information
Meeting Point
Please look for a guide holding a sign that says “Smile Apron” in front of the Matsuyama Castle Ropeway boarding station building.
Cancellation Policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
Tour Operator
えひめの郷土料理作り
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Frequently Asked Questions
Common questions about Shopping and Food Culture Experience in Matsuyama's Castle Town
Who operates this experience?
This experience is operated by えひめの郷土料理作り.
What's included?
This tour includes Guide fee, food cost (approximately equivalent to one tasting session). All inclusions are provided by the tour operator.
How long does this experience take?
The experience lasts approximately 1.5 hours, giving you time to fully enjoy your chosen activity.
Can I cancel this tour?
Yes, you can cancel up to 24 hours before the scheduled departure time for a full refund.
What to expect on this tour?
This tour experience lasts approximately 1.5 hours and includes all necessary equipment and guidance. You'll have access to Guide fee, food cost (approximately equivalent to one tasting session).
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